Services

From plan to shipped.

Bring me the plan for a migration, a campaign, or an integration, and I’ll handle the technical execution end to end. Hands-on help for teams and agencies that need engineering horsepower, not another strategy deck.

01 · Implementation

Marketing Automation Implementation

Hands-on implementation across the entire marketing automation lifecycle, with deep specialization in Blueshift and experience across the broader lifecycle marketing stack.

Solution Architecture

Turn your plan into a technical blueprint that actually ships. Identify and resolve dependencies so everything integrates cleanly with your data and tech stack.

Data Migration + Integrations

Plan and execute migrations from legacy platforms. Connect your automation platform to CRMs, e-commerce systems, data warehouses, and the rest of your stack.

Personalization + Recommendations

Advanced personalization, dynamic content, and cross-catalog recommendation schemes that measurably increase engagement and conversions.

Campaign + Journey Optimization

Audit and rebuild existing automated campaigns for higher ROI. Build new high-converting journeys using advanced platform features most teams never touch.

Email Template Development

Modular, reusable, accessible email template systems, built so your non-technical team members can produce sophisticated emails quickly and consistently.

Training + Enablement

Documentation, workshops, and production processes that upskill your team, from campaign design to advanced personalization, so you’re not dependent on outside help forever.

Reporting + Optimization

Analytics dashboards that track what matters, plus A/B testing programs and ongoing optimization to drive continuous improvement.

Custom Platform Extensions

Custom integrations, tools, and workflows that extend your platform’s capabilities beyond what it ships with, like Airtable-powered catalog management.

02 · Development

Custom Software Development

Two decades of software engineering behind every recommendation. When your marketing platform can’t do what the business needs, we build the missing piece.

Integrations + APIs

Connect the systems that don’t ship with connectors: custom catalog feeds, event pipelines, CRM syncs, and data-warehouse bridges.

Internal Tools

Tools that unlock your team, like custom Airtable integrations, command line scripts/automations, and AI extensions that empower marketers without engineering tickets.

Browser Extensions

Purpose-built extensions that upgrade the tools you already use, like Nitro for Blueshift, our email QA extension.

Engagements

Simple ways to work together.

Work with me directly, or bring me in behind the scenes as the technical execution arm for your agency or team.

Hourly

$100 / hour

Expert consulting, campaign builds, integrations, and training, billed by the hour with no minimums.

Project

Custom quote

End-to-end implementations, platform migrations, or major campaign overhauls with a defined scope and timeline.

Retainer

Ongoing partnership

Continuous support, optimization, and training tailored to your team’s needs. Your automation expert, on call.